Wednesday, January 25, 2012

Logo Critiques part 1

1. Target
I think that the Target logo is one of the most easily recognizable logo's without having to show its company name. The fact that their logo is a picture of a target, what their company name actually is, allows them to not always have to incorporate their company name into their advertisements. I agree with their color choice because red is a color that is so bright and noticeable that it almost forces people to look at it. I also feel that this logo doesn't target just women, men or kids seeing as their is not enough detail to argue that it does so.

2. Volkswagen
I really like the Volkswagen symbol, and how they use another 2 V's to make the W, I think it makes it look really nice. The shade of blue that they chose is original and simple and could also be considered a blue for guys and girls.

3. Nickelodeon
The Nickelodeon logo is one that is very distinct from any other logo I would recognize. I feel that it comes across as fun and definitely captures their target market which is children. The shade of orange they chose  is not aggressive but not too dim either.




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